JHU Carey Business School - 2024 MBA Look Book
PROJECTS COMPONENTS
Client
Johns Hopkins Carey Business School
Creative Team
Designer: Kait Schroeder
My Role
As the lead designer, I was
responsible for creative direction +
content creation of this project
Tools
Adobe InDesign + Illustrator
DETAILS
The Overview
As lead designer for the 2024 Johns Hopkins Carey Business School MBA Look Book, I spearheaded the development of a comprehensive preview publication that showcases the school's MBA program.
The Results
The Look Book was thoughtfully crafted to provide prospective students with an engaging visual journey through Carey's academic offerings, student experience, and career outcomes. Through strategic design choices and compelling visual storytelling, this publication effectively communicates the program's value proposition while maintaining Johns Hopkins' prestigious brand standards.